About
For over eight decades, BR-111 Hardwood Flooring has maintained a position at the forefront of the timber industry, evolving from a traditional wood processor into a global leader in engineered flooring technology. For the modern architect and interior designer, the brand represents a convergence of heritage craftsmanship and rigorous technical innovation. Originally recognized for introducing exotic species to the North American market, the brand has pivoted its focus toward high-performance multilayer structures that address the primary concerns of the specification community: dimensional stability, environmental health, and aesthetic versatility.
The core philosophy of BR-111 is rooted in the "Method," a manufacturing approach that treats wood not merely as a raw material but as a sophisticated engineering component. This dedication to precision ensures that every plank meets the stringent requirements of high-traffic commercial environments and luxury residential projects alike. By prioritizing sustainability and innovation, BR-111 offers innovative interior design materials that respect the biological lifecycle of the timber while providing the structural integrity required for contemporary architecture.
Central to the performance of BR-111 Hardwood Flooring products is their advanced multilayer construction. Unlike traditional solid wood, which is susceptible to hygroscopic expansion and contraction, BR-111 utilizes a high-density phenolic board plywood base. This engineering choice is critical for facility managers and specifiers working in climates with fluctuating humidity or in buildings utilizing modern HVAC systems.
The Atelier Collection is designed for projects where the floor serves as a primary design element. This range emphasizes the "human touch," featuring twelve distinct products that utilize natural pigments and hand-applied finishes. The collection is characterized by large-format planks that provide a sense of scale and continuity in expansive floor plans. For interior designers, the Atelier line offers a palette that ranges from deep, oxidized tones to bleached, airy aesthetics, supporting a wide array of biophilic and minimalist design approaches.
The Legend Collection is the brand’s response to the growing demand for sustainable flooring solutions that do not compromise on sensory experience. This collection focuses on the tactile nature of wood, employing specialized brushing and texturing techniques that highlight the natural grain. It is marketed as a 100% ecological choice, exceeding standard environmental regulations to provide a floor that is as healthy for the inhabitants as it is durable for the structure.
Designed with the needs of large-scale commercial and multi-family projects in mind, the Travel Collection focuses on efficiency and accessibility. These specification-ready flooring systems are engineered for faster installation without sacrificing the European quality standards the brand is known for. The collection features lighter weights and optimized thicknesses, making it an ideal choice for renovation projects where floor height transitions and structural loads are primary considerations.
For architects and designers, the visual versatility of BR-111 is a significant asset. The brand’s catalog spans a comprehensive spectrum of colors and textures, allowing for seamless integration into diverse project types:
Beyond standard planks, BR-111 supports custom design requirements. Professionals can specify particular dimensions, finishes, and species to align with a project’s unique identity, ensuring that the flooring becomes an integrated part of the architectural narrative.
When evaluating commercial flooring for architects, technical data is paramount. BR-111 products are engineered to exceed industry standards in several key areas:
The use of phenolic-bonded plywood layers cross-laminated at 90-degree angles significantly reduces the internal stresses of the wood. This results in a product that is up to 70% more stable than solid wood flooring, making it suitable for installation over radiant heating systems and in environments where traditional wood might fail.
BR-111 employs high-performance top coats that offer superior resistance to abrasion and impact. For facility managers, this translates to lower lifecycle costs and extended maintenance intervals. The finishes are designed to be easily cleaned with pH-neutral solutions, maintaining the floor's aesthetic integrity even in high-footfall areas like hotel lobbies or corporate offices.
Safety is a non-negotiable factor in commercial specifications. BR-111 flooring carries a Cfl-s1 fire behavior classification, meeting the rigorous safety requirements for public buildings and commercial spaces. This ensures that the material contributes to the overall safety profile of the interior while maintaining its organic beauty.
As the construction industry moves toward a circular economy, the environmental credentials of flooring materials have become a primary selection criterion. BR-111 has integrated sustainability into every stage of its production:
In practice, BR-111 Hardwood Flooring is specified across a variety of demanding sectors:
Hospitality: In luxury hotels, the combination of acoustic comfort and visual warmth makes BR-111 a preferred choice for guest rooms and communal lounges. The stability of the multilayer core ensures that the floors remain level and quiet under heavy guest traffic.
Corporate Offices: For high-design workplaces, the brand offers a sophisticated aesthetic that supports brand identity. The low-VOC profile is particularly valued in modern office environments that prioritize employee wellness and productivity.
High-End Residential: Architects designing custom homes often specify the Atelier collection for its artisanal quality and large-format capabilities, providing a bespoke feel that mass-produced flooring cannot replicate.
BR-111 Hardwood Flooring represents a holistic solution for professionals who refuse to choose between performance and design. Its commitment to the "Method" of multilayer engineering provides a stable, durable, and sustainable foundation for any interior project. By offering products that are specification-ready and compliant with the highest international standards, BR-111 empowers architects, designers, and facility managers to create spaces that are as resilient as they are beautiful.
To integrate BR-111 into your next project, professionals are encouraged to visit the official website to download technical data sheets, review fire rating certifications, and browse the full digital catalog. For tactile evaluation, sample kits are available upon request through the brand’s specification representatives, ensuring that the chosen material aligns perfectly with the project’s physical and aesthetic requirements.
