About
For decades, the name Stanton has been synonymous with high-style decorative carpets and custom rugs. Recently, the brand has leveraged its deep understanding of interior aesthetics to expand into the hard surface category. STANTON Hardwood Flooring represents a strategic evolution, offering a "Fine Hardwood" collection that marries the brand’s legacy of curated design with advanced structural engineering. For architects, interior designers, and facility managers, this line offers a compelling solution: a floor that performs as rigorously as it inspires.
Stanton’s mission has always been to bring superior style and value to the market. By entering the hardwood sector, they address a critical need for professionals: flooring that offers the authentic, organic beauty of timber without the unpredictability of traditional solid wood. Stanton Fine Hardwood is built on a foundation of innovation and accessible luxury, aiming to be a complete flooring destination. For the design professional, this means a reliable partner that understands the nuances of color, texture, and trend, now translated into a durable hard surface format.
The core of STANTON Hardwood Flooring products lies in their construction. Unlike solid planks that react volatilely to humidity changes, Stanton utilizes a multi-ply Engineered Wood construction. This ensures dimensional stability, making it suitable for a wider range of environments, including basements and multi-level facilities.
For the interior designer, the floor is the "fifth wall"—a critical element that grounds the entire scheme. STANTON Hardwood Flooring contributes to innovative interior solutions by offering a palette that is both timeless and on-trend. The "Live Sawn" visuals preserve the natural character of the wood, including knots and mineral streaks, providing a texture that feels organic rather than manufactured.
In open-concept commercial spaces or luxury residential projects, the availability of wider planks (up to 9.5 inches) helps to visually expand the room, creating a sense of grandeur and flow. The colorways range from "Winter White" minimalist tones to deep "Espresso" hues, allowing architects to perfectly match the flooring to the intended mood of the space.
Beyond beauty, facility managers require performance. Stanton addresses this with proprietary technologies and rigorous testing.
A standout feature is the application of Nano Carbide Technology. This advanced finish is infused with nano-sized carbide particles, creating a crystal-clear shield that significantly enhances scratch and wear resistance. This technology allows the flooring to maintain its matte, oil-look finish even under the stress of Residential to Light Commercial traffic, reducing long-term maintenance costs.
Commitment to sustainable design is evident in the engineered construction, which maximizes the yield of slow-growing hardwood species by using them only for the wear layer (ranging from 3mm to 4mm). Furthermore, Stanton Fine Hardwood products are FloorScore® Certified, ensuring they meet strict indoor air quality standards for low VOC emissions—a crucial factor for LEED-certified projects and healthy indoor environments.
While traditional solid wood is often deemed too risky for commercial use, Stanton’s engineered platform opens new doors. Consider the Boutique Retail or Executive Office environment. These spaces demand the prestige of real wood to convey quality but require a floor that can withstand high heel traffic and rolling chairs.
Designers are increasingly specifying STANTON Hardwood Flooring for these "resimercial" projects. The Nano Carbide Technology provides the necessary armor against daily wear, while the acoustic benefits of a wood product (often quieter than stone or tile) enhance the ambient quality of the workspace. By choosing Stanton, facility managers gain the warmth of wood with a predictable, manageable maintenance profile.
Stanton has successfully translated its design heritage into a hard surface collection that meets the rigorous demands of today’s built environment. With STANTON Hardwood Flooring, professionals do not have to choose between aesthetics and performance. The combination of stable engineered construction, eco-friendly certifications, and the superior protection of Nano Carbide Technology makes it a prudent choice for forward-thinking projects.
Next Step: To see how these textures and tones can transform your next project, explore the full specification guide and order samples by visiting the official Stanton website or contacting your local commercial flooring representative today.
